Introduction

They discuss the mistakes of granting perpetual rights to brands and introduce Justin Moore, an expert in podcast monetization. The chapter covers how to monetize your audience through brand deals, common mistakes to avoid when working with brands, and a mindset shift for brand partnerships.

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Episode notes

Want to grow your podcast on YouTube? ⁠⁠Apply to the Grow The Show YouTube Accelerator Beta Cohort⁠⁠, Launching July 14th 2025

Work with Kevin 1:1 to Install a Revenue-Driving Podcast Into Your Business

Are you charging a flat rate for every brand deal? Do you even know how much to charge in a brand deal? Or, are you simply struggling to land deals that are worth your time?

If so, you need to listen to this episode with creator and brand deal expert, Justin Moore of Creator Debates. He and host Kevin Chemidlin talk about how podcasters can monetize their audience, build lucrative relationships with brands, and negotiate brand deals with Justin’s proven strategies.

After listening to their enlightening conversation, you’ll understand the importance of knowing a brand’s goals, how to evaluate your worth and price your services, as well as how to interact with brands during negotiations and after campaigns have finished. Plus, find out what brands actually care about (beyond listeners and download stats), which type of campaigns you should be charging more for, and how to respond to the question, “how much do you charge?”

Tune in to learn how you can monetize your podcast with profitable brand deals!

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