How I Built This with Guy Raz cover image

LÄRABAR: Lara Merriken (2018)

How I Built This with Guy Raz

CHAPTER

Building a Brand: Larabar and Distraction-Free Solutions

This chapter explores the origins of Larabar and its distinctive branding elements. It also features advertisements for Remarkable, a tech-savvy paper tablet, and Dollar Shave Club, which provides budget-friendly grooming products for men.

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