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Season 3, Episode 5: Measuring Out-of-Home Advertising (with Ty Tinker)
Mobile Dev Memo Podcast
Introduction
Guest Ty Tinker, head of analytics at Adquick, shares his journey from building recommender systems for a bank to working in marketing analytics. The chapter delves into the importance of data science in analyzing out-of-home advertising effectiveness.
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Listen to the best highlights from the podcasts you love and dive into the full episode