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Persuasive Storytelling- How to Tell The Perfect Story with Lynnae Brown

Negotiate Anything

00:00

The Power of Storytelling

When you tell a story, it's almost like they do some of the work for you. They see themselves as the protagonists. And so without them even being aware, you are forcing them to empathize with you and see things from your perspective. So when i'm working with people, i start it the story that they want to tell, and then i'm looking for what will give them the most power in telling it. I was working with a woman who wanted to tell the story of her time in a cycward. She really felt like what she wanted to talk about, but as she was telling me the story, she was very emotional,. We'd have a saying at the

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