Recode Decode: “Good to Great” author Jim Collins
Decoder with Nilay Patel
00:00
Balancing Innovation and Enduring Principles
This chapter examines the interplay between enduring business principles and the drive for innovation, using the metaphor of 'fire bullets, then fire cannonballs' to illustrate calculated decision-making. It discusses the significance of luck in success and how companies can leverage opportunities, emphasizing strategic growth over mere chance. The narrative also reflects on the evolution of industries and the dedication of leaders who prioritize mission and purpose over profit.
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