21min chapter

the matcha diaries cover image

compare & despair: what social media comparison actually does to us

the matcha diaries

CHAPTER

Exploring Social Comparison and Its Psychological Impact on Social Media

This chapter explores the psychological motives behind social comparison, particularly in the context of social media, and discusses the detrimental effects it can have on mental health and self-esteem. It delves into scientific theories like cognitive dissonance and self-discrepancy theory to offer insights into the negative consequences of constantly seeking validation and comparing oneself to others.

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