094 - The Backfire Effect - Part Two
You Are Not So Smart
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The Effects of PSAs on Public Health
The claim that vaccines cause autism has been discredited and found to be false. To test the effectiveness of these PSAs, Nihan and Raifler brought together a group of parents with children under the age of 18. They asked them about their attitudes toward vaccination; they were divided into four groups. The final group read a true story about a 10-month-old child who contracted the measles in a pediatrician's waiting room.
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