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#112: Thomas Frank – Getting nerdy about YouTube and why he created a second channel

Creator Science

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From Blog to YouTube: A Creator's Journey

This chapter details the evolution of a college advice website as it transitions into high-production YouTube content. The speaker shares personal anecdotes, reflections on the impact of community and algorithm-driven discoverability, and the challenges faced in promoting their educational videos. Key moments include a viral video that shifts their focus and a reevaluation of monetization strategies through ads.

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