The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople. cover image

THIS REP'S SECRETS TO CONNECTING WITH NEW ACCOUNTS AND WINNING B2B DEALS

The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

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The Art of Caring Makes a Difference

A lot of sales reps don't get that they're not always looking to save money or new features. And this is what really gets in the way of closing a lot of deals because when we're selling something new, that transition is scary. But I think too is like, you know, mastering the art of caring makes a difference.

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