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RV E28 - Revisiting 2022’s Best: 6 Ways To Become A Top-Tier B2B Marketer | Demand Gen Live S2 x71

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Is Open Pipeline Not Creating Any More Pipelines?

Using open pipeline reports to and based on a monthly or quarterly basis to To quantify the success of marketing is very dangerous. What happens over time? Deals that got created in july now it's september more deals from july have been closed lost. The longer time goes on, the worse previous months look So that is a really difficult concept to explain with no visuals. People if you're graphing an open pipeline report you should know so if you are then I would re listen to this segment and and think about it If you have further questions and feel free to shoot me at the DM on link link didn'tWould love to hear What you're doing and how I could help with

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