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Powerful Business Development For Newer Consulting Firms with Boaz Ashkenazy

Consulting Success Podcast

CHAPTER

Building Value through Personalized Engagement

This chapter focuses on the significance of personalized client relationships and a value-over-volume approach in sales. It explores the sales cycle, discussing the implementation of tiered service packages and the importance of client alignment through discovery assessments. Key strategies for effective business development, including face-to-face networking and maintaining proactive lead generation, are highlighted as methods to foster trust and attract suitable clients.

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