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Drop the ‘HBO.’ Just ‘Max.’ It’s Cleaner (Wait - Is It?)

The Ankler Podcast

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Introduction

HBO Max to Max transition presentation, the one to watch the tagline. I thought it was effective. I thought the messaging was very clear. There is still a little bit of HBO heritage in the Max logo. So kudos to the designer and there's no plus in the name. You're already you're already winning a month. It can be Max plus this some details Tuesday, May 20,. 23rd will be the launch day.

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