This chapter explores the influence of foot traffic on sales in brick and mortar stores compared to online sales, highlighting the enduring preference of consumers for physical shopping experiences. It delves into the efforts of retailers in enhancing their storefronts and adopting innovative formats, as well as the environmental consequences of online shopping and the rise of retail spaces providing distinctive experiences.
Nicole Larson, Head of National Retail Research at Colliers, discusses consumer's holiday retail spending habits.
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