Marketecture: Get Smart. Fast. cover image

Episode 130: Adam Epstein on building the Gigi AI chatbot, plus Linda leaves X and WPP gets a new CEO

Marketecture: Get Smart. Fast.

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Navigating the Future of Tech and Advertising

This chapter explores the evolving business models of companies like X and WPP, detailing potential revenue strategies and leadership challenges. It examines Google's monetization efforts amid competition and the implications of new technologies in the advertising landscape. Additionally, it discusses the competition for AI talent and the impact of innovations in browsing technologies on consumer interactions with online content.

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