
Ep 132 - Never Split the Difference with Chris Voss and Steve Shull
Short Term Rental Secrets Podcast
How to Become a Fake Agent
Real estate is a repeat and referral business. It's all about cultivating and nurturing relationships, rather than selling value. Rather than convincing, we build trust through the skill of tactical empathy. Most agents come in, they have a transactional orientation. And it's based on value, me selling my value to you with fact, logic and reason.
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