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From Events to Newsletters: Monetization Strategies
This chapter explores the transition of a business from an event company to a successful newsletter model, emphasizing the importance of community engagement and strategic decision-making. It discusses the early challenges of monetization and the various revenue streams available to newsletter creators, illustrating how a focused approach can lead to profitability. The conversation highlights real-life examples and the significance of finding a unique voice in the market to effectively grow and monetize an audience.