9. How Rapper Zach Diamond Used Social Media To Gain Over Half A Million Monthly Listeners
NDPNDNT Podcast
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TikTok and the Journey of Independent Artists
This chapter explores the dynamic role of TikTok as a marketing tool for music, illustrating how songs can gain popularity long after their release. The speakers share insights on social media engagement, personal growth, and the challenges independent artists face, emphasizing the importance of authenticity and persistence. They reflect on their own journeys, discussing the delicate balance between marketing and self-belief in achieving success in the music industry.
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