16min chapter

Content Rookie cover image

Content for Growth - Generating leads with content

Content Rookie

CHAPTER

Educational Content for Growth Marketing

Discussion on leveraging educational content in growth marketing, showcasing examples from leading companies like HubSpot, Google, and Cisco. Emphasizing the importance of starting content creation, providing valuable insights, and staying competitive in the market. Insights on aligning content strategy with growth marketing, collaborating within marketing teams, and tackling challenges in integration and measurement.

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