16min chapter

My First Million cover image

Brainstorming +$1M Weird Business Ideas With Morning Brew’s CEO

My First Million

CHAPTER

The Rise of Creator Brands

The hosts discuss successful creator brands like Logan Paul and Mr. Beast, and how they have leveraged their massive audiences and partnered with experienced operators to build their brands and products. They emphasize the importance of having a compelling story and a high-margin, repeat-purchase product in order to succeed as a creator brand.

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