You've Got to Move Away From the Brown Bottle

My investors came in and said, kate, you got to move away from the brown bottles. And i just remember that same feeling coming up. That was like my intuition telling me we have a differentiated product as rein a brown bottle. It's not that you're always right. But i do think what's, what you have to listen to is that sort of fire within that says, no, i don't agree with this, and i want to do something different.