The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch cover image

20VC: The Ultimate Guide to Scaling Marketplaces, Why Rule of 40 and EBITDA Optimisation is BS, How Founders & VCs Should Approach Market Sizing and Outcome Scenario Planning and Why Europe is Failing with Vinted CEO, Thomas Plantenga & Alex Taussig

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

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Marketplace Dynamics and Growth Strategies

This chapter explores the complexities of scaling marketplaces, focusing on the role of retained sellers and their early transactions as indicators of future engagement. The discussion highlights challenges faced during market expansions, particularly in Europe and the US, alongside insights into successful strategies in France. Additionally, it emphasizes the importance of customer acquisition costs and the impact of external factors on buyer behavior and profitability.

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