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Protein: Powerhouse or piffle?

Discovery

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The Protein Paradox: Myths and Marketing

This chapter examines the complexities of protein labeling in food products and the often misleading nature of health claims associated with high-protein diets. It discusses the real dietary needs of individuals, the influence of marketing on food choices, and critiques the obsession with protein as a status symbol. By exploring historical perspectives and practical alternatives, the chapter encourages a more informed and critical approach to protein consumption.

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