E004: All Things Forecasting! How we Forecast, the Pitfalls of Over and Under Forecasting, and the Lessons We've Learnt From Our Mistakes
Marketing Operators
00:00
Insights on Forecasting Challenges and the Need for Realistic Projections
The chapter delves into the pitfalls of overestimating projections, highlighting the repercussions of setting unrealistic goals and the importance of under projecting to ensure successful outcomes.
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