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Week in Mobile Games E14 - Supercell's Squad Busters goes global and why Steam does discoverability better than Apple and Google

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Monetization Strategies in Mobile Gaming Industry

The chapter delves into the strategic integration of ads in a popular mobile game, exploring the potential revenue generation. It discusses mobile game monetization, player retention challenges, and the impact of continuous improvement in game design. The conversation also covers insights into successful games, revenue trends, discoverability challenges, and the comparison between Steam and mobile platforms in terms of revenue growth and user experience.

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