The Rise of Khaby Lame: A Social Media Sensation

This chapter explores Khaby Lame's journey from humble beginnings in Senegal to becoming a viral star in Italy, emphasizing his unique content's ability to transcend language barriers. It discusses the importance of visual storytelling and audience engagement, and how creators like Lame curate content to enhance the viewing experience. Additionally, the chapter highlights the role of interactive features on platforms like TikTok that allow for collaborative interpretation and critique of digital trends.