The Colin and Samir Show cover image

Yes Theory: The Business of Saying "No" with Thomas Brag and Ammar Kandil

The Colin and Samir Show

CHAPTER

Hiding the Vegetables: Storytelling with Purpose

This chapter explores the art of embedding meaningful messages within entertaining storytelling, highlighting strategies for engaging audiences effectively. It also emphasizes the importance of finding personal fulfillment and intentionality in the creative process, rather than simply chasing metrics or external success.

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