3min chapter

Marketing Against The Grain cover image

Customer Acquisition Has Changed: A New Approach For 2022

Marketing Against The Grain

CHAPTER

Do Tokenomics Have a Game Changer Potential?

In a world where custom acquisition is harder, customer retention is more important. One of the ways that you can incentivise early growth is to try to incentivize your user through some sort of compensation,. Paypile spend about a hundred million incentivising users to create new accounts. B to b companies would actually give you discounts on the software based upon how many users you refer in to the software.

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