Behavioral Science For Brands: Leveraging behavioral science in brand marketing. cover image

How Eleven Madison Park applied the peak-end rule to become the best restaurant in the world

Behavioral Science For Brands: Leveraging behavioral science in brand marketing.

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Memorable Dining Experiences and the Power of Rewards

The speakers reminisce about memorable dining experiences from their childhood, focusing on how small gestures, like receiving lollies and cookies, can create lasting impressions. They explore the impact of these rewards on customer loyalty and the formation of positive memories in young diners.

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