9min chapter

Ecommerce Marketing School cover image

2 BFCM Offers That Crush For This Expert (And How They're Switching It Up This Year) #614

Ecommerce Marketing School

CHAPTER

Running Black Friday Cyber Monday Offers

This chapter discusses the strategies and experiences of running Black Friday Cyber Monday (BFCM) offers for a brand called Socket. They explain different offers they have used in the past, the importance of offering discounts to customers, and the need to change up offers regularly to avoid them becoming stale.

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