Becker’s Healthcare Podcast cover image

Timothy Brown, Chief Communications and Marketing Officer at Stony Brook Medicine

Becker’s Healthcare Podcast

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Evolving Marketing Strategies in Healthcare: The Power of Content and Agility

This chapter discusses how marketing strategies in the healthcare sector have evolved, particularly through the use of social media platforms like Instagram. It emphasizes the need for healthcare organizations to adopt content-driven approaches and agile methodologies to effectively engage with audiences and navigate the competitive landscape in New York.

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