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Introduction
The offer is king. If you have a good enough offer, you don't have to sell hard. You just get a lot of people to sign up for your thing. Most businesses should be founded on a core offer that is exceptional,. An irresistible offer. That is what it's going to grow the business, right? And so what I want to walk you through is three really good offers, the three components of those offers and then seven ways to ethically use free.