AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
4min chapter
Why Mid-Market Companies Are Betting Big on ABM in 2025
Marketing School - Digital Marketing and Online Marketing Tips
Intro
This chapter delves into the intricacies of account-based marketing (ABM) and its superiority over traditional marketing strategies, especially in the B2B sector. It includes a case study that underscores the importance of tailored messaging for maximizing long-term client value while navigating the sensitive metrics within the evolving SaaS landscape.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode