Is There an Opportunity to Make Money by Increasing Your Shipping Threshold?

I think that one of the things that we've been really intrigued by is that for some people it's like, ohye, you offer nine 99 shipping. You can totally get away with charging ten dollars on every single order that you're shipping. And when dru says like, there's an opportunity to make money by changing your shipping threshold, like, i don't think that people should hear this and think, oh, i should increase my shipping threshold. That's aflly not always the case. We've also seen people who have very expensive products charging 10, 20, 30 dollars for shipping,. Where by charging, like offering free shipping, i guess that that can be a brand different