As we celebrate five years of The Game Changing Attorney Podcast, this Business Titans edition honors the visionary leaders who’ve built powerhouse brands, navigated high-stakes decisions, and proven that excellence, adaptability, and bold thinking aren’t just values — they’re strategies.
In this episode, we spotlight the builders: entrepreneurs and executives who scaled with purpose, led through adversity, and never settled for average. From world-class customer service and employee empowerment to the raw realities of risk, reinvention, and rapid growth, their insights are a masterclass in what it takes to lead at the highest level.
This episode features:
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Horst Schulze: On why excellence is a non-negotiable standard, and how empowering employees drives loyalty and brand equity.
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Marcus Lemonis: On the power of owning your mistakes, building on people-process-product, and leading with transparency.
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Alex Hormozi: On why pain is a more powerful motivator than passion — and how humility and long-term thinking shape real success.
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Joey Coleman: On transforming employees into advocates by designing every phase of their journey with intention and care.
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Kara Goldin: On recovering from failure, staying scrappy, and building a brand by staying relentlessly curious and open to reinvention.
If you're building a business that aims to stand the test of time, this episode is packed with hard-earned wisdom, leadership strategy, and the relentless mindset it takes to succeed.
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Show Notes:
00:00 – Introduction: Celebrating 5 Years with Visionary Business Titans
02:17 – Horst Schulze: Why Excellence Is a Decision (Not a Perk)
05:50 – The $2,000 Rule: Empowering Employees to Create Loyalty
11:08 – Marcus Lemonis: The 3 P’s of Business (People, Process, Product)
17:30 – Why Accountability & Mistake Ownership Drive Sustainable Growth
23:31 – Alex Hormozi: Using Pain as Fuel & Reframing Entrepreneurial Mindset
31:47 – Time as a Founder’s Most Valuable Asset
40:01 – Joey Coleman: Creating Remarkable Employee Experiences
48:46 – Kara Goldin: Navigating Setbacks, Brand Building & Thinking Differently
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Links & Resources:
Horst Schulze
Marcus Lemonis
Alex Hormozi
$100M Offers: How To Make Offers So Good People Feel Stupid Saying No
$100M Leads: How to Get Strangers To Want To Buy Your Stuff
Joey Coleman
Never Lose a Customer Again: Turn Any Sale into Lifelong Loyalty in 100 Days
Never Lose an Employee Again: The Simple Path to Remarkable Retention
Kara Goldin
Undaunted: Overcoming Doubts and Doubters
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Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more.
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