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Michael Janda: How To Build An Agency Or Freelance Business

Authentic As F*ck with Sun Yi

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Networking in the Era of AI

This chapter explores the critical role of personal relationships in the creative services business, emphasizing that face-to-face interactions build trust that differentiates human designers from AI tools. The conversation highlights how meaningful connections can lead to larger projects, with clients more likely to invest in those they know. Additionally, they discuss the importance of accountability partnerships and shared values within the creative community, reinforcing the necessity of trust in securing high-value contracts.

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