2min chapter

Perpetual Traffic cover image

What Worked in 2024 that We Want to Double Down on in 2025 with Eddie Maalouf of BAD Marketing

Perpetual Traffic

CHAPTER

The Bold Rebranding Journey: Embracing the 'Bad' in Marketing

This chapter explores the origin and significance of the name 'Bad Marketing' for a marketing firm. It details the company's transition from a traditional name due to legal challenges to a daring rebranding that reflects their confidence and disruptive philosophy.

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