Enhancing Landing Pages with Testimonials and Case Studies

Landing page tips for headlines, design, copy, and more.

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9 things you'll learn in this episode:

00:00: Introduction

05:00: How to figure out what people need from your landing page

08:00: The most important question to ask yourself about your landing page

12:00: The most common mistake when it comes to social proof

15:00: How to create urgency on a landing page (without being dishonest)

19:00: A review of what's wrong with my membership landing page (and how I can improve it)

23:00: How to use a short video on a landing page 

32:00: How to organize the sections of your landing page

38:00: How to use images on your landing page

40:00: The most important thing to test on a landing page

Show Notes: 

Selling a course? Try these tactics: https://youtu.be/8fzqDPJp6BQ 

How to craft the perfect offer (for you and your clients): https://youtu.be/YD4V64jp3IQ 

To Connect with Blake Emal: 

Website: https://pagetear.com/ 

LinkedIn: https://www.linkedin.com/in/uxblake/
Twitter: https://x.com/heyblake 

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

Intro Music Provided By Uppbeat