Effective Business-to-Business Marketing with LinkedIn Ads

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Discover how LinkedIn ads can effectively reach decision makers and senior executives in the B2B market. Learn why 79% of B2B content marketers find LinkedIn ads to be the most effective platform for paid media, with a special offer for $100 credit towards advertising campaigns.

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Today’s show:

Steven Berlin Johnson joins Jason to demo Google’s NotebookLM, a new AI-powered research assistant he helped create at Google Labs. They dive into Steven’s journey to Google Labs (1:28), NotebookLM's unique features (14:09), the rights of authors in the digital age (40:22), and more!

Timestamps:

(0:00) Author Steven Berlin Johnson joins Jason

(1:28) Early experiences with the internet and Google’s Project Starline

(8:01) DevSquad - Get an entire product team for the cost of one US developer plus 10% off at http://devsquad.com/twist

(9:00) The significance of document organization, the concept and features of "sources" in NotebookLM, and the impact on writing (14:09) Steven demos Google NotebookLM

(28:06) LinkedIn Marketing - Get a $100 LinkedIn ad credit at https://linkedin.com/thisweekinstartups

(29:36) Steven’s NotebookLM demo continued

(33:47) Jason showcases how he utilizes NotebookLM for TWiST's Business Breakdowns segment

(38:56) Fitbod - Get 25% off at https://fitbod.me/twist

(40:22) The rights of authors in the digital age

(52:01) Superintelligence and the trajectory of language models

Links: https://stevenberlinjohnson.com/writing-at-the-speed-of-thought-21dfb7f689e4 https://stevenberlinjohnson.com/good-ideas-the-four-minute-version-7e7856e69621 https://www.wired.com/story/googles-notebooklm-ai-ultimate-writing-assistant/

Follow Steven: https://twitter.com/stevenbjohnson Check out Steven’s website: https://stevenberlinjohnson.com/ Check out Steven’s podcast: https://podcasts.apple.com/us/podcast/american-innovations/id1370092284

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