AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
3min chapter
#251-Conversion 101 - How to Use Brand Analytics + Search Query Performance Succesfully with Daniel Fernandez
Wizards of Ecom
Using the SQP, We Can Do This With Computer Speakers
In the SQP side, an asen is giving us our own asens, number of purchases, and number of clicks. Some people confuse that with conversion rates. They call it conversion share, which is simply what percentage of total purchases. So putting those two together, so dividing purchases, divided by clicks, we can find out that this number one asen had 11% conversion rate, organic conversion rate for that keyword search, search query of computer speakers.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode