6min chapter

Nikonomics - The Economics of Small Business cover image

69 - Guerrilla Marketing & Treasure Hunts: How to Use Creative Marketing with Chris Koerner

Nikonomics - The Economics of Small Business

CHAPTER

Innovative Fundraising Through Community Collaboration

This chapter discusses creative methods for fundraising by partnering with local businesses and engaging communities through unique events. It highlights successful strategies, such as electronics drives and school fundraisers, that offer valuable services while minimizing costs and maximizing community involvement.

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