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Episode 146: Building Your Next B2B SaaS Unicorn with Mikita Mikado, Co-Founder and CEO of PandaDoc

Product Thinking

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Building a B2B SaaS Company and the Importance of Learning and Improvement

The founders of PandaDoc reflect on the early challenges of building their B2B SaaS company and emphasize the importance of constantly learning and improving. They discuss the linear but repetitive nature of B2B SaaS and the need to set and reach new targets for progress. They also highlight the challenges and learning curve of being a first-time CEO and the significance of talent in a software company.

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