2min chapter

The Duct Tape Marketing Podcast cover image

Fractional CMOs As Strategy Architects

The Duct Tape Marketing Podcast

CHAPTER

Hard Lessons Learned and the Importance of Networking and Marketing

The chapter explores the challenges faced when growing and scaling a business, including the importance of balancing client acquisition and servicing and the significance of networking, marketing, and maintaining a strong online presence. The speaker also emphasizes the value of having a unique point of view and creating diverse content.

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