5min chapter

A Podcast for Coaches cover image

Two Perspectives on Launch-Based Selling (Because I'm Trying to Be More Open-Minded)

A Podcast for Coaches

CHAPTER

Building an Audience Through Reciprocity

Exploring the journey of a woman growing her business by creating resonant content, focusing on client acquisition through reciprocity. The chapter delves into the psychology behind reciprocity and the challenges of balancing generosity without feeling indebted, while emphasizing the significance of consistent relationship-building efforts for audience growth.

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