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11min chapter
#151: How to Keep (and Captivate) the Attention of Prospective Customers
Marketing Made Simple
The Power of Lead Generation and Providing Value
The chapter emphasizes the significance of lead generation in marketing and the importance of providing value upfront to attract and nurture potential customers. It discusses practical tips on building an email list and leveraging the value proposition to grow businesses, highlighted by a seasoned guide's experience. The strategy of offering free samples, creating a memorable experience, and collecting contact information for effective follow-up are key themes in this informative discussion.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode