Reimagining Radio: The Rise of AI-Driven Engagement

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This chapter explores radio.fyi, a groundbreaking platform that merges AI technology with traditional radio formats to create interactive listening experiences. By inviting audience participation and integrating curated music within an app, it shifts the media landscape towards a more immersive and intelligent interaction. The discussion also highlights the potential for innovative features like Sounddrive, which adapt radio experiences to enhance driver engagement in vehicles.

While some artists complain that AI uses their music as training data, Will.i.am argues that it’s no different than Prince and Michael Jackson taking inspiration from James Brown. Will joins Rapid Response to talk about his investments in the “dawn of intelligent media,” including his new app RAiDIO.fyi — AI technology that he contends will be pre-installed in every car of the future. Will shares surprising lessons from his MBA studies at Harvard, why developers are like rappers, how he works with Mercedes, and more.

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