18min chapter

How I Built This with Guy Raz cover image

Allbirds: Tim Brown & Joey Zwillinger

How I Built This with Guy Raz

CHAPTER

From Soccer Dreams to Shoe Innovation

This chapter explores the journey of an individual transitioning from a professional soccer career in New Zealand to entrepreneurship in the footwear industry. It delves into the challenges and inspirations behind creating a unique shoe brand focused on sustainability, particularly using Merino wool. The narrative highlights personal setbacks, pivotal moments like launching a Kickstarter campaign, and the evolution of their entrepreneurial spirit amid athletic commitments.

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