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Growing to 125K+ on LinkedIn and Cracking B2B Content with Pierre Herubel

Product Growth Podcast

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Managing DMs and Market Positioning

This chapter explores effective strategies for managing direct messages, especially for overwhelmed content creators, highlighting the importance of batching responses. It also discusses creating unique offerings in the competitive SaaS market by focusing on market segments and leveraging targeted content marketing. Additionally, the chapter emphasizes the critical role of specialized skills within content teams and the intricacies of founder-led sales in early-stage companies.

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