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How to Sell Your Solution to a Competitive Market
If you're entering a market where 80% of the companies have another solution or, you know, all the deals are competitive, then obviously you need to start thinking of this from the very beginning. The opportunity is in focusing on concentrating in those competitors that take a significant portion of the deals. And again, simple, very simple, very short bottle cars. We don't want to like have to spend a lot of training. It's going to take months, but in the meantime, we can already start winning some years to these guys.