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21 Seeds: Kat Hantas

How I Built This with Guy Raz

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From Wine to Tequila: A Journey of Wellness and Entrepreneurship

This chapter explores the personal shift from wine to Blanco tequila as a healthier lifestyle choice following the author's realization of alcohol's impact on health. It delves into the unique production process of tequila, creative infusion methods, and the hosting of interactive drinking experiences. Additionally, the speaker reflects on the entrepreneurial journey of launching a tequila brand targeted at women, amid the highly competitive landscape of celebrity-endorsed beverages.

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