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Episode 1896:
Isaac Morehouse highlights the limits of endless ideation and the power of building something real. He shares how launching a company forced him to put his theories to the test, proving that true clarity and impact come only when ideas meet the market.
Read along with the original article(s) here: https://isaacmorehouse.com/2015/07/18/when-ideas-arent-enough-start-a-company/
Quotes to ponder:
"The practice of putting theories into business models will reveal weaknesses in the idea, or demonstrate that it's so good you can't wait to act on it."
"Not every idea is monetizable, and that's okay."
"If you want to change the world and your own life, you can't stop at ideas."
Episode references:
Skin in the Game by Nassim Taleb: https://www.amazon.com/Skin-Game-Hidden-Asymmetries-Daily/dp/042528462X